A total of 145 solidarity projects on social networks
Jan 8, 2024 10:23:09 GMT
Post by account_disabled on Jan 8, 2024 10:23:09 GMT
A total of 145 solidarity projects developed through social networks have participated in the second edition of the #PremiosRedesenAcción convened by the Mutua Madrileña Foundation as part of its commitment to society and support for the most disadvantaged groups. A jury made up of renowned experts in digital communication and social networks will decide in the coming weeks the winning projects in the four categories: result, innovation and inspiration and jury special, each awarded with 7,000 euros. With an open call to anyone who has used social networks for a good cause , of the 128 organizations that have presented themselves, 82 are social entities and the rest are companies, agencies, hospitals, educational centers and other entities.
The beneficiary causes of the majority of these projects are aimed at social action , socio-health works and those whose objective is integration and insertion and cooperation . Likewise, human Email Data rights , environmental protection and education are also present in the applications received. Each of the four categories will have a first prize of 7,000 euros, a special mention for the finalist and a diploma for the third place finisher. The financial prize must be allocated entirely to the cause defended by the winning campaign. A network expert jury To determine the winners of the 145 projects, #PremiosRedesenAcción has an exceptional jury made up of the consultant and network expert, Borja Adsuara ; Gemma Muñoz , co-founder and CEO of the digital analytical consultancy El Arte de Medir; Rodrigo Miranda.
General director of ISDI; Elena Bule , Director of Communication at Twitter Spain; Luis Esteban , board member The Valley Digital Business School; Julia Franz , Public Affairs Iberia Facebook and Lorenzo Cooklin , general director of Fundación Mutua Madrileña. The six will have to choose from the 145 candidates, which of them have known how to get the best out of social networks to achieve more fluid communication, reach a greater number of recipients and, what is more important, “fulfill a very relevant social purpose.” and useful for the Third Sector ,” says Lorenzo Cooklin. And he adds: “In a year as complicated as the one we are experiencing, all this has been amply demonstrated. In addition to the fact that social networks have emerged as one of the most effective communication channels, they have been used, and during these months more than ever, as a tool in favor of solidarity.”
The beneficiary causes of the majority of these projects are aimed at social action , socio-health works and those whose objective is integration and insertion and cooperation . Likewise, human Email Data rights , environmental protection and education are also present in the applications received. Each of the four categories will have a first prize of 7,000 euros, a special mention for the finalist and a diploma for the third place finisher. The financial prize must be allocated entirely to the cause defended by the winning campaign. A network expert jury To determine the winners of the 145 projects, #PremiosRedesenAcción has an exceptional jury made up of the consultant and network expert, Borja Adsuara ; Gemma Muñoz , co-founder and CEO of the digital analytical consultancy El Arte de Medir; Rodrigo Miranda.
General director of ISDI; Elena Bule , Director of Communication at Twitter Spain; Luis Esteban , board member The Valley Digital Business School; Julia Franz , Public Affairs Iberia Facebook and Lorenzo Cooklin , general director of Fundación Mutua Madrileña. The six will have to choose from the 145 candidates, which of them have known how to get the best out of social networks to achieve more fluid communication, reach a greater number of recipients and, what is more important, “fulfill a very relevant social purpose.” and useful for the Third Sector ,” says Lorenzo Cooklin. And he adds: “In a year as complicated as the one we are experiencing, all this has been amply demonstrated. In addition to the fact that social networks have emerged as one of the most effective communication channels, they have been used, and during these months more than ever, as a tool in favor of solidarity.”